Marketing

The marketing, run by our crew.

A website on its own is a shopfront on a quiet street. The marketing brings people to it, and measures whether they came. Our crew does that end to end.

What marketing actually means here.

Three jobs, and a business usually needs them in this order.

1. Get found by people already looking

Someone in your town searches for what you sell, this week, with money ready. That means a Google Business Profile that is accurate and active, real reviews, pages that answer the actual question, and a site that loads on a phone in one hand. This is the cheapest work you will ever buy, and most businesses have never had it done properly.

2. Go and find the people who aren't looking

There is a ceiling on how many people are searching for you. Past it, the growth comes from interrupting people: paid search, paid social, a genuine offer, email and SMS to the customers you already have, and the local media nobody else bothers with any more.

3. Measure it, or you're guessing

Where did the enquiry come from? Which page, which ad, which letterbox drop? A monthly scorecard in plain English: what was done, what it cost, what came back. If something didn't work, that gets said first. An agency that never reports a failure is not measuring.

Digital and local media work better together.

The sponsorship or the letterbox drop gets attention. Your site, Google listing and reviews catch the person who looks you up afterwards.

We run both, so nothing falls between two suppliers.

The retainer most people start on.

Grow is the marketing plan. It runs month to month, and it sits on top of Protect, which keeps the site itself fast, safe and online.

Advertising

Paid campaigns

Quoted per campaign

Paid search, paid social, and local print or radio.

  • The offer and the copy, written and tested
  • Campaign setup and targeting
  • Landing page built to convert, not just to look nice
  • Ongoing management and adjustment
  • Reporting you can read without a translator
Advertising spend
Paid by you, directly to the platform
Work beyond your plan
$150/hr + GST, quoted before it starts

See the full pricing and what's in each plan

If you already have a website.

Then you don't need a second one. Marketing can start on the site you have, as long as it isn't the thing holding you back. If it is, we'll say so.

There's no requirement to buy a build first. Plenty of the businesses we'd take on have a perfectly good site and no one doing anything with it.

What we won't do.

  • ✓ We won't promise Google rankings. Nobody honestly can. You get the work and an honest report on what it changed.
  • ✓ We won't buy, gate or write fake reviews. They're against Google's terms, they're detectable, and they make your business fragile.
  • ✓ We won't sell you advertising you don't need. If the fastest win is fixing your opening hours on Google, that's what we'll tell you.
  • ✓ We won't lock you in. Month to month, 30 days' notice. The site and the domain are in your name, and you can take them anywhere.

Tell us what you're working with.